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A merchant is a person who trades in commodities produced by other people. Historically, a merchant is anyone who is involved in business or trade. Merchants have operated for as long as industry, commerce, and trade have existed. In 16th-century Europe, two different terms for merchants emerged: meerseniers referred to local traders (such as bakers and grocers) and koopman (Dutch: koopman referred to merchants who operated on a global stage, importing and exporting goods over vast distances and offering added-value services such as credit and finance. The status of the merchant has varied during different periods of history and among different societies. In ancient Rome and Greece merchants could become wealthy, but lacked high social status. In contrast, in the Middle East, where markets were an integral part of the city, merchants enjoyed high status. In modern times, the term merchant has occasionally been used to refer to a businessperson or someone undertaking activities (commercial or industrial) for the purpose of generating profit, cash flow, sales, and revenue utilizing a combination of human, financial, intellectual and physical capital with a view to fuelling economic development and growth. Merchants have been known for as long as humans have engaged in trade and commerce. Merchants and merchant networks operated in ancient Babylonia and Assyria, China, Egypt, Greece, India, Persia, Phoenicia, and Rome. During the European medieval period, a rapid expansion in trade and commerce led to the rise of a wealthy and powerful merchant class. The European age of discovery opened up new trading routes and gave European consumers access to a much broader range of goods. From the 1600s, goods began to travel much further distances as they found their way into geographically dispersed market-places. Following the opening of Asia to European trade and the discovery of the New World, merchants imported goods over very long distances: calico cloth from India, porcelain, silk and tea from China, spices from India and South-East Asia and tobacco, sugar, rum and coffee from the New World. By the eighteenth century, a new type of manufacturer-merchant had started to emerge and modern business practices were becoming evident.
Finance is a field that is concerned with the allocation (investment) of assets and liabilities over space and time, often under conditions of risk or uncertainty. Finance can also be defined as the art of money management. Participants in the market aim to price assets based on their risk level, fundamental value, and their expected rate of return. Finance can be split into three sub-categories: public finance, corporate finance and personal finance.